Free tools and guides for website owners who want to show up in search results. This page checks what your site is missing, tells you what to fix first, and links you to a guide for your specific platform. No SEO background required.
Most SEO advice assumes you have a team. This site assumes you don’t.
Most SEO advice is written for people who already have an agency or a developer on retainer. It assumes you know what a canonical tag is, or that someone else will implement whatever it recommends. If you built your own site on Wix, Webflow, Lovable, or WordPress, that advice usually stops being useful the moment it tells you to edit a file you’ve never seen.
This site does one thing: it checks your site, tells you what’s actually wrong in the order that matters, and shows you exactly where to click to fix it, on the platform you used to build it. No agency pitch, no upsell, no term you have to look up somewhere else.
Check your site for free
Paste your URL and get a prioritised report in under a minute. It tells you what is working, what needs fixing, and where to start. No account required, no paid tools needed.
Is your site okay? What do you fix first?
We check your page titles, speed, mobile layout, Google indexing, AI search structure, and internal links. Then we tell you what to do about it, in the order it actually matters.
Open the free audit toolNo sign-up. No credit card. Works on any platform.
Where are you right now?
Pick the situation that fits and we will point you to the right guide.
SEO vs AI search
SEO and AI search aren’t the same job
Traditional SEO is about ranking in a list of ten blue links. AI search, sometimes called AEO or GEO, is about being the source an AI tool pulls from when it answers a question directly, with no list and no click required.
The two overlap, but they reward different things. Google still cares about backlinks, page speed, and keyword relevance. AI tools care about structure: a direct answer near the top of the page, headers phrased the way people actually ask questions, and content that gets to the point instead of building up to it.
A site can rank well on Google and still never get cited by ChatGPT, and the reverse happens too. Most guides on this site are written to cover both, because most site owners need both, not one or the other.
What you will find here
Guides covering SEO, AI search visibility, content, and site performance. Every guide is written so you can follow along without prior experience, and covers all major website platforms including Lovable, Webflow, Wix Studio, Canva Sites, and WordPress.
Fix-this-first checklist for new sites
These are the things most new sites get wrong straight after launch. Work through them in order and your site will be in good shape for both Google and AI search.
The basics, in the right order
Tick what you have already done. Each item links to a guide explaining what it means and how to fix it on your platform.
Most sites can work through this list in an afternoon.
The order matters more than it looks. Skip steps one through five and nothing else works, because Google can’t credit content it hasn’t indexed or can’t render properly on mobile. Steps six and seven are what actually gets you found once that foundation is in place. Doing them out of order is the most common reason a new site’s traffic stalls at zero.