How to Create a Review Website

how to create a review website

If you are looking for a new source of income, then perhaps it’s time to consider opening your own review website! In this article, you’ll find step-by-step instructions on how to create the best review site possible. Come learn everything from what a review website is to where to get your content and reviews from and so much more!

What is a Review website?

A review website is a platform where customers can share their opinions about products and services. This type of website can be used to research potential purchases, or to find out about new products and services. Creating a review website can be a great way to build an online community and generate traffic to your website. 

For example, there are review websites for travellers that reviews travel agencies, hotels, places to visit etc. With these travel review websites, people organize their trips.

Steps to Create a Review website

Choose Your Niche

The first step to creating a review website is choosing your niche. This is the topic or category that your site will focus on. For example, you could create a site that reviews gadgets, video games, or beauty products. It’s important to choose a niche that you’re interested in, as this will make writing reviews much easier (and more fun).

Choose your business model and monetization strategy

This part is critical because when creating a review website, you need to decide if you want to monetize it or not. And if you decide to monetize it, you need to decide on the methodology. From a review website, you can make money by doing affiliate marketing, display advertising or just via direct connections with the brands. After deciding on this, you can move on to the next steps.

Find Products to Review

The next step is finding products to review. If you’re reviewing gadgets, you might want to find the latest smartphones or tablets; if you’re reviewing video games, you might want to find the newest releases; and if you’re reviewing beauty products, you might want to find popular makeup or skin brands.

There are a few different ways to find products to review:

  •  Search for products on Amazon or other online retailers.
  • Contact companies directly and ask if they’re interested in sending you free products to review.
  • Sign up for affiliate programs, which will give you commission on sales generated from your reviews. Once you’ve found some potential products to review, it’s time to start creating content.
  • Or you can make it a personal review website and write review about products you use personally.


You must also develop a design for your site that focuses on your target audience and niche. Review websites can be built by coding or using website builders. Also, with WordPress and few plugins, you can get your ideal website too. The WP-Review Pro plugin offers all the features you need to create a quality review website.

Create Content

This will typically involve writing reviews of the products you’ve chosen to review. But it could also involve creating other types of content, like buyer’s guides, unboxing videos, or product comparisons. When writing reviews, it’s important to be honest. You should also try to include as much detail as possible, as this will help readers make informed decisions about whether or not to purchase the product.

Market Research

A thorough niche analysis and an analysis of your competitors can help you determine the best design & content format for your review website.

Promote Your Website

Promoting your website involves sharing your content on social media, participating in online forum websites, and perhaps even running ads. The goal is to get as much traffic as possible so that people can read your reviews, write more reviews and (hopefully) click on the affiliate links .

Important Features of a Review Website

  • A review website must also have an easy way to collect feedback and turn it into useful information. A good way to do this is to use a clear feedback form. For example, Clutch uses a telephone interview and survey to gather feedback.
  • Can gain exposure is by bringing suppliers to your website and allowing them to write reviews. This will increase user engagement, traffic, and brand reputation.
  • A review website should make it easy for users to filter the reviews they want to read. It should also have a search function so that users can easily find relevant reviews.
  • Have clear guidelines for what types of reviews are allowed on the site. This will help to ensure that the quality of the reviews is high.
  • Need to decide how you will moderate the reviews that are submitted. This will ensure that only relevant and helpful reviews are published.

Benefits of Creating a Review Website

  • Review websites are a great way to generate traffic and earn affiliate commissions. Although it is not easy to compete with the large review platforms such as Google, TripAdvisor and Facebook, the best approach is to specialize in a niche market and implement new features. This will ensure that your website stands out amongst the competition.
  • Another benefit of a review website is transparency. Consumers can post their reviews, and businesses have to acknowledge and respond to them. They should also maintain a transparent audit trail. According to a HubSpot report, approximately 1/3 of respondents said that reviews are important for their business.
  • Online reviews make it easy for consumers to trust a product or company. Most consumers are more likely to buy a product that has received several positive reviews online.
  • Moreover, product reviews can help a business improve its products or services by providing valuable feedback from consumers.
  • Review websites can also help new businesses compete against well-established businesses. They can help new businesses gain a positive niche among consumers.

Common Challenges of Review Websites

Avoiding common mistakes is also important when creating a review website.

When creating a review website, there are some things you should avoid if you want your website to be successful. Here are some of the things to avoid:

  1. Don’t make your website too complicated. A review website should be easy to use and understand. If your website is too complicated, people will simply leave and go to a different website.
  2. Don’t post fake reviews. This is one of the quickest ways to lose credibility with your audience. Only post honest reviews that you believe will be helpful to your readers.
  3. Don’t post biased reviews. Again, this will only hurt your credibility with your readership. Be objective in your reviews and give both the good and the bad points of whatever you’re reviewing.
  4. Avoid using pop-ups or other intrusive advertising on your review website. This will only annoy visitors and drive them away from your site
  5. Avoid not moderating the reviews that are submitted. This can lead to low-quality or irrelevant content being published on the site.

Examples of Review Websites

There are many types of review websites. Here are some examples:

  • Yelp is a popular review website for local businesses, such as restaurants and cafes.
  • Google My Business is another common review website, where customers can rate and review local businesses on Google Maps.
  • Amazon is a well-known online retailer that also allows customers to write reviews of the products they have purchased.
  • TripAdvisor is a popular travel review website, where users can read reviews of hotels, restaurants, and attractions around the world.


A review website can be a great way to share your opinions on products and services with the world. Creating a review website can be a fun and rewarding experience – just make sure you do it right!